For over 30 years, Donna Ricco has been creating beautiful, fashion-forward clothing for women who want to look and feel their best. Our story begins in the glamorous world of New York fashion, where our founder and head designer, Donna Ricco, first made a name for herself with her unique blend of femininity, sophistication and wearable elegance.
In the late 1980s, Donna was working as a designer for a major fashion label in New York City. She had an eye for detail, a passion for beauty, and a knack for understanding what real women wanted from their clothes. Donna dreamed of having her own design label one day – one that would speak to the confidence and spirit of the modern woman.
In 1996, that dream became a reality when Donna launched her first independent collection. She poured all of her creative energy into designing versatile pieces that could seamlessly transition from day to night. From chic floral dresses and pretty prints, to little black dresses and sharp tailoring, that first collection established the Donna Ricco aesthetic that women still love today.
Our Design Philosophy

The Donna Ricco design philosophy balances beauty and wearability. Our pieces are made to flatter a woman’s silhouette with thoughtful details like ruching, delicate gathers, and strategic draping. Donna designs clothes that feel special yet remain comfortable from day to night.
We carefully select luxe, vivid fabrics in colors and prints that pop. Our collections feature a harmonious blend of casual separates and statement-making dresses that can be dressed up or down. Sueded jerseys, stretch poplins, flowy chiffons and lightweight crepes are some of our go-to fabrics, ideal for the modern woman on-the-go.
“I design for how women really live their lives,” says Donna. “My goal is to make women look and feel beautiful, no matter what they’re doing or where they’re going.”
Donna oversees every design to ensure it meets her high standards for fit, finish and function. Every seam and stitch is carefully considered to flatter the female form. And with today’s busy modern lifestyle in mind, Donna insists that every piece must be simple to style and comfortable enough for all-day wear.
Our Commitment to Quality
Donna Ricco pieces are designed in New York City and crafted from globally sourced fabrics. We partner with manufacturing experts around the world who share our commitment to quality.
From the silks of Italy to luxurious French laces, we use superior fabrics that drape gracefully and feel wonderful against the skin. And we pay meticulous attention to detail, with hand-finished hems and seaming that lays flat and resists wrinkles.
Our in-house team oversees production to ensure consistently high standards. Each piece passes multi-point quality control inspections throughout the process, so you can trust it will perform beautifully with many wears and washes.
When you invest in a Donna Ricco garment, you are investing in quality craftsmanship and conscientious construction that stands the test of time.
Designing for Real Life

The Donna Ricco woman leads a full, fast-paced life. She needs clothes that can keep up with her. That’s why we design pieces that easily transition from morning meetings to dinner dates and everything in between.
Our collections include polished yet comfortable styles like:
- Stretch-knit dresses that hold their shape from desk to dinner
- Wrap dresses and faux wrap styles that slim and flatter the silhouette
- Printed maxi dresses for making a statement by day or night
- Wide-leg jumpsuits that provide ease of movement with a chic tailored silhouette
- Off-the-shoulder and cold shoulder tops that add flair to any outfit
Donna Ricco pieces are designed to pair perfectly with jackets, sweaters and accessories for stylish head-to-toe looks. And with machine washable fabrics, relaxed silhouettes, and wrinkle-resistant weaves, they simplify your mornings and travel routines.
At Donna Ricco, we create beautiful clothes that work in – not against – your everyday life.
Donna Ricco Through the Decades
Since launching her label in 1996, Donna has built Donna Ricco into a leading contemporary fashion brand. As we’ve grown over the decades, our commitment to empowering women with timeless, elegant style has remained constant.
The 1990s: Launching the Brand
The first Donna Ricco collection established the feminine aesthetic and modern sensibility the brand is known for today. Early buzz-generating pieces included a bestselling cap-sleeve sheath dress and a figure-skimming pencil skirt with proportions considered revolutionary at the time.
Donna’s pioneering use of lycra-blend fabrics resulted in super flattering silhouettes that allowed freedom of movement. And her obsession with fit quickly became a core tenet of the brand.
The 2000s: Industry Leader
By the early 2000s, Donna Ricco had secured its place as a leading contemporary label carried in major department stores. Continued innovations in fabric and fit kept the collections relevant, including curve-conscious styles designed to flatter women of all body types.
The 2010s: 30 Years Strong
As we celebrated our 30th Anniversary in 2016, the media took note of our outstanding longevity in the fashion industry. To honor the milestone, Donna curated a special capsule collection featuring modern re-interpretations of archival styles reimagined in contemporary fabrics and prints.
Today, Donna Ricco remains independently owned, designed, and operated by women. With Donna herself as head designer, we continue to offer the impeccable style, fit and quality our growing number of loyal fans have come to trust and love.
Our Collections

The Donna Ricco brand offers distinct collections tailored to every area of a woman’s lifestyle. Discover the full assortment of Donna Ricco fashion:
Donna Ricco Premier
The Donna Ricco Premier Collection presents our most elevated looks including cocktail attire, formal gowns, and occasion wear. Design details like embroidered lace, decadent beading, and luxe fabrics elevate these special pieces. This collection provides stunning options for weddings, cruises, and formal events.
Donna Ricco Contemporary
The Donna Ricco Contemporary Collection features our core assortment of everyday dresses, tops, skirts and pants. Clean lines, curve skimming silhouettes, and stretch fabrics ideal for comfort make up this collection for versatile day-to-night dressing.
Donna Ricco Petite
Expertly tailored for the petite figure, the Donna Ricco Petite Collection ensures an ideal fit for women 5’4″ and under. Available in classic and contemporary styles, pieces from this collection feature length adjustments and proportional details to complement and flatter.
Donna Ricco Plus
Designed to fit and flatter curves, the Donna Ricco Plus Collection offers stylish pieces in sizes 12W-24W. Signature details include strategic ruching, Empire waists and flutter sleeves that drape beautifully on the plus figure.
Donna Ricco Casual
Offering laid-back luxe for everyday, the Donna Ricco Casual Collection features effortlessly chic pieces with stretch fabrics, relaxed silhouettes and flattering necklines. Popular items include crisp shirts, stretchy skinny pants, cozy knits and lightweight jacket
Shop With Us In Store and Online
You can discover the complete collection of Donna Ricco fashions at fine department stores across the United States and Canada including Nordstrom, Dillards, Bloomingdales and more.
Visit our store locator to find a Donna Ricco retailer near you.
And for even more selection, shop online anytime at our official website donna-ricco.com. Browse the latest arrivals in new and bestselling styles with free shipping and hassle-free returns.
See why so many women love building effortless, everyday wardrobes with Donna Ricco. We can’t wait to help you feel and look your best!